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WooCommerce vs Shopify vs Merchant Tech: Which Platform Is Right for You?
Comparing WooCommerce vs Shopify? There's a third option worth knowing. Here's a breakdown of all three platforms — pricing, features, and who each one is built for.
By Kate Maruyama ·All articles
WooCommerce vs Shopify vs Merchant Tech: Which Platform Is Right for You?
Comparing WooCommerce vs Shopify? There's a third option worth knowing. Here's a breakdown of all three platforms — pricing, features, and who each one is built for.
By Kate Maruyama ·
Shopify vs Merchant Tech: 2026 Comparison
Shopify makes getting started easy, but app fees for premium features add up. Merchant Tech is the Shopify alternative that includes everything for one price.
By Kate Maruyama ·
Shopify App Costs: What Merchants Pay in 2026
Shopify app costs add up. Here's what most stores actually pay each month and what to do if you think you're paying too much.
By Kate Maruyama ·
Shopify's Real Cost in 2026: What Merchants Actually Pay
Shopify starts at $39/month (billed monthly) — but that's not what you pay. Here's a full breakdown of Shopify fees, app costs, and what three real merchant types spend monthly.
By Kate Maruyama ·
The App Trap: Why Modern Merchants Are Tired of the "Great Unbundling"
The app marketplace promised flexibility but created cost, complexity, and frustration. See why modern merchants need a stronger core with fewer add-ons.
By Kate Maruyama ·
Migrate From Shopify Without Losing Your SEO
Planning a Shopify migration? Switching platforms doesn't have to tank your rankings. Here's exactly what to preserve, what can break in a DIY move, and how to do it right.
By Kate Maruyama ·
Ecommerce Platform Comparison 2026: 7 Platforms Ranked for Small Business
This ecommerce platform comparison works by elimination — five questions that narrow seven platforms down to the ones that can actually run your business.
By Kate Maruyama ·
6 Common Mistakes Ecommerce Businesses Make (and How to Avoid Them)
Most ecommerce advice is written for beginners. Here are six mistakes businesses make that stall their growth, and how to avoid the pitfalls.
By Kate Maruyama ·
Best Ecommerce Platform for Small Business in 2026
Comparing ecommerce platforms for your small business? We reviewed Shopify, WooCommerce, BigCommerce, Squarespace, Wix, and Merchant Tech across pricing, features, and who each one is built for.
By Kate Maruyama ·
The Best Ecommerce Platform for Coffee Roasters
Coffee roasters need more than standard ecommerce — subscriptions, wholesale, and advanced inventory. Here's what to look for and how the options compare.
By Kate Maruyama ·